MARKETING BUSINESS SUMMIT 2024
7° EDITION - MILAN, 15th&16th NOVEMBER
SEO EDITION
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Intensive, advanced, and hands-on workshops where you’ll have the opportunity to interact with speakers for advice and solve advanced technical doubts about SEO. Methodologies, techniques, case studies, and scientific practices on search engine ranking will be showcased.
You will learn from case studies, examples, and immediately actionable advice from some of the world’s leading SEO experts.
Unique talks that are neither theoretical nor marketing-focused.
90% of global searches occur on search engines. Understanding the techniques, how they work, and how to increase your online visibility is crucial!
You will understand, IN A CONCRETE AND PRACTICAL WAY, how to leverage SEO to generate LEADS, SALES, and increase revenue.
“An advanced journey through modern SEO!”
We have selected the best SEO speakers. International speakers to provide real and tangible case studies!
The speakers will showcase step by step replicable successful case studies in the field of SEO
Most of the speakers have never attended other Italian events, so the only chance to meet and listen to them is to come to the Marketing Business Summit.
Talks are all practical and based on the speakers’ professional experience-there is no self-promotional content. No one is interested in them.
The case studies and content of the speeches contain useful and replicable advice: they do not refer to mega-multinationals, which have budgets and resources that are far away from the majority of business realities.
Program under definition – Event in English without translation!
Speech in lingua inglese / Speech in English:
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Insights into Google’s Post-Ranking Systems
Exploring Google’s Metrics for Site Quality
Advanced Metrics in Feature Generation
Patents and Learnings from DoJ Trial
Classifiers Such as HCU and Observed Patterns
Effective Use of AI in SEO
Strategies to Stay Ahead of AI
Strategic Use of Insights and Tools
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Digital PR and Link Building at 2025
Speech in English:
Speech in English:
Most advanced SEOs would kill for this information on metrics and how it relates to SEO.
We will discover metrics that have never been confirmed and that no one has talked about before-a unique case study!
Speech in English:
Craig will show you a novel and truly incredible case study. Step by step you will discover mind-blowing SEO techniques to get results… bomb!
Speech in English:
Speech in English:
Speech in English:
Speech in English:
PayPal, Credit Card, or Bank Transfer
The Masterclasses will be held at the Ramada Hotel in Milan
Address: Via Stamira d’Ancona, 27, 20127 Milano MI – November 15 & 16, 2024
Do you want to give visibility to your business? Do you want to be a Sponsor of one of the most innovative and modern events in Italy? Hurry up: send us an e-mail or fill out the contact form to request sponsorship
Invest in your business and training with CONCRETE COMPETENCES and METHODOLOGIES from top INTERNATIONAL experts
You will learn practical TIPs that you can apply immediately to your business or corporate reality!
Interact with speakers, sponsors and attendess and be influenced by the magical world of MBSummit
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Lily Ray is the VP of SEO Strategy and Research. at Amsive Digital, where she provides strategic leadership for the agency’s SEO client programs.
Born into a family of software engineers, web developers, and technical writers, Lily brings a strong technical background, performance-driven habits, and forward-thinking creativity to all programs she oversees. Lily began her SEO career in 2010 in a fast-paced start-up environment and moved quickly into the agency world, where she helped grow and establish an award-winning SEO department that delivered high-impact work for a fast-growing list of notable clients, including Fortune 500 companies.
Lily has worked across a variety of verticals with a focus on retail, e-commerce, b2b, and CPG sites. She loves diving into algorithm updates, assessing quality issues, and solving technical SEO mysteries.
